Fitness First flexes games licence

Healthy gaming craze spurs gym chain to enter the market.
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International gym giant Fitness First has increased its presence in the ‘healthy gaming’ sector with a new range of official peripherals.

In May, the firm put its name to Black Bean and Ubisoft’s Wii fitness title New-U, due for release next month. The publishers claim that NewU is the first product of its kind to feature video ‘personal training’ throughout.

To read the full story on sister site MCVUK.com, click here.

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