Jetix Europe has closed a deal with France Telecom to deliver its channels and other non-linear video content across its Orange network.
The deal is the first of its kind for Jetix, marking its move into the digital space and supporting its strategy to make content available across multiple media outlets.
The agreement will see localised Jetix channels being streamed for Orange customers in Poland, Romania and Moldova. It will also include a specifically tailored loop of Jetix content available to Orange users in the UK and a bespoke package of VOD content for Optimus customers in Portugal.
In Poland, Orange will include both Jetix and Jetix Play channels as part of its offering in order to appeal to both older and younger kids. Other territories are also in discussion and these may be included as part of the deal for roll out later this year.
Series including Galactik Football, Pucca and Yin Yang Yo! will all be featured.
"We are very excited to be working with Orange and hope to build a strong partnership with them in the mobile space," said Chiara Cipriani, director of digital for Jetix Europe. "We are also glad that kids will now be able to extend their Jetix world even further and will be able to access our channel's content on the move.
"This deal reflects Jetix Europe's commitment to distribute its content over new digital platforms and to offer kids the opportunity to watch their favourite Jetix series wherever and whenever they wish to."