iPads and Tablets 2011 is published by Licensing.biz's stablemate Mobile Entertainment. It's the essential guide to the tablet market, featuring projections, user habits, format shares, outstanding apps and more.
This downloadable guide costs £39.99 and is the second publication from the ME Reports division, launched last week. It forms an invaluable introduction to the world's hottest new hardware form factor.
To download it, visit the Reports section of the ME site and check out using your credit card.
iPads and Tablets 2011 is based on the same template as ME's highly popular 157 App Stats presentation launched last summer.
The report is crammed with market data and intelligence on the tablet space. Key areas covered include:
* Market projections
* iPad sales
* Format market share predictions
* User habits (when they use tablets, where, how often, which apps)
* Effect on 'old media' consumption
* App download totals
* 50 Innovative case studies – data on The Daily, FT, The Elements, Nursery Rhymes, Flipboard and more
It's barely a year since Apple resurrected the dormant tablet market, unveiling the iPad to a delighted public.
Today, it's hard to articulate just how transformative this device has been.
Amazingly, Apple sold 12m in nine months to make $7.44m - that's 14.5 per cent of the company's revenue.
Now some observers say 70 million tablets could ship this year.
Visit the Reports section of the ME site to download this publication.
ME will publish more reports in the coming months. If you would like ME to host your premium content, contact Katy Grant.