October is video games month on Licensing.biz

Fast becoming one of the major parts of any licensing campaign, we take an in-depth look at the gaming market.
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Recent figures from ELSPA - the Entertainment Leisure & Software Publishers' Association - has shown that the UK games console base has doubled within the space of a year.

There's no doubt that the video games business in Britain is one of the most important in the UK's creative industries sector. On top of this, the industry is also proving to be particularly robust in the credit crunch. And in terms of licensing, video gaming is fast becoming one of the areas in the first phase of a campaign to be secured.

Throughout October, Licensing.biz will be running a series of special features on the video games business - in conjunction with our sister title MCV. The coverage will include brand profiles, personality pieces, company profiles, market analysis and plenty of opinion.

At its heart, and occupying a prominent place on the site throughout the month, will be a complete guide to all the biggest licences, products and companies in the sector.

To find out more - or to suggest content - please contact Samantha Loveday.

As well as the wealth of editorial extras, the Sector Spotlight also offers some special advertising opportunities. For more details - and to find out more about future Sector Spotlights - please contact Adrian Miles.


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