Leading video games publisher THQ has revealed a number of new deals within the licensing arena.
Firstly, the firm has sealed an exclusive deal for Marvel's new Super Hero Squad franchise. THQ has obtained the exclusive, worldwide rights to publish content for all current and next generation consoles and handheld systems, plus Windows PC.
The initial game is due for release in autumn 2009.
The addition of Marvel will further strengthen THQ's position as one of the dominant publishers of kids' video games.
"Marvel is one of the true crown jewels in the entertainment industry and we are thrilled at the prospect of both building the Marvel Super Hero Squad brand and further developing our relationship with Marvel," said Brian Farrell, president and CEO of THQ.
THQ is also joining forces with another studio, Dreamworks Animation, to publish games based on Master Mind (working title), a film due for release in 2010.
The exclusive deal covers all console and handheld systems, wireless devices and Windows PC.
The film is a satirical send-up of the superhero genre, built around the story of a super villain who must find a new motivation after accidentally killing his archrival, Uberman, in the opening scene of the movie.
Finally, THQ will be rolling out the latest in its series of WWE games in 2009. WWE Legends of Wrestlemania is currently in development for Microsoft's Xbox 360 and Sony's PS3 and is due to release in March 2009 to tie in with Wrestlemania 25 in Houston, Texas.
"We are pleased to introduce a new WWE video game property to the fighting genre," said Nelo Lucich, senior VP of interactive at Jakks Pacific.