Warner Bros. partners with Monlove for first Scooby-Doo stage production

Warner Bros Consumer Products has struck up a new partnership with Monlove to bring Scooby-Doo to the stage with an original live production.

The new deal is part of the ongoing celebrations surrounding Scooby-Doo’s 50th anniversary and will see the show presented in large scale theatres. Warner has highlighted the project as a first of its kind to ‘combine cutting edge technology and exceptional music, puppetry, magic, singing, dance, interactive audience response video, arial arts and video mapping.’

Titled Scooby-Doo and the Lost City of Gold, the production is slated to premiere in March 2020 and continue on a global, five-year tour visiting more than 30 countries around the world.

The show’s original concept, book, music and lyrics will be created by Ella Louise Allaire and Martin Lord Ferguson the powerhouse team behind hit shows including Ice Age Live! A Mammoth Adventure which toured 48 countries, was translated in 12 languages and grossed over $100 million.

Monlove is also the mastermind behind The Nut Job Live & Friends, Holiday on Ice Energia and as music producers and composers for several Cirque du Soleil shows including KÀ, Zed, and Mystère, Alegria (Arena) & Saltimbanco (Arena).

“Working with Warner to celebrate the legacy of an icon is a dream come true. As we have done previously with Ice Age Live! and The Nut Job Live, working on Scooby-Doo allows us to produce high-quality theatre that is entertaining for children while offering elevated winks and nods for adults,’” said Ella Louise Allaire, CEO and founder of Monlove.

:On the heels of Scooby-Doo’s 50th anniversary, we are thrilled to partner with Monlove to introduce an immersive, world-class experience that brings the meddling antics of the Mystery Inc. Gang to life in a way fans, young and old, have never seen before,” added Peter van Roden, senior global themed entertainment, Warner Bros. Consumer Products.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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