Former reality star and designer Whitney Port is teaming up with retailer Target to design a line of activewear.
The star reportedly pitched her label Whitney Eve to the US retailer, but with a fitness twist.
The collection is set for launch during the back-to-school season, and will make reference to her early years as a ballet student.
In addition, Port revealed in an interview with WWD that the range will deliver her signature ‘feminine and funky prints’.