Winning Moves teams with Personalised Products to launch MyTopTrumps.com

Winning Moves, the brand owners of Top Trumps, has teamed up with Personalised Products Ltd to launch MyTopTrumps.com.

The new site gives consumers the chance to personalise their own packs of Top Trumps with an array of designs aimed at all manner of occasions.

Themes range from stag dos to weddings to corporate team building days and grass roots sports team events. Consumers can customise the photos, biographies and statistics for each of the 30 cards within the pack.

The packs will then be delivered to consumers’ door within a few days.

Hannah Sweeney, head of brand partnerships at Winning Moves, said: “With a growing consumer trend for customisable products, we are delighted to be working with the team at Personalised Products on MyTopTrumps.com.

“They have done a brilliant job bringing the concept to life and we are already discussing ways we can extend the offering.”

Ed Arthur, director of Personalised Products, added: “We are thrilled to have teamed up with Winning Moves to create MyTopTrumps.com.

“The team has a great knowledge and infectious passion for the Top Trumps brand. Combining this with cutting edge personalisation technology has created a really exciting opportunity. One we just can’t wait to get out to Top Trumps fans, young and old.”

Winning Moves and Personalised Products Ltd have agreed an exclusive partnership which means MyTopTrumps.com is the only website licensed to sell official personalised Top trumps cards. 

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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